As the insider’s guide to looking great, Allure is the first and only magazine dedicated to the subject of beauty. Allure is the go-to guide for the essentials that define a woman’s total look.
| Median Age | 30 |
| Female Readers | 92% |
| Male Readers | 8% |
| Median Household Income * | $141,269 |
| Readers Per Copy | 5.9 |
Source: MRI Doublebase 2009
* MMR 2009
| Issue | 2010 Editorial Calendar |
|---|---|
| January | The Makeover Issue; Best of Beauty Breakthrough Ballot |
| February | Readers’ Choice Ballot |
| March | Influencers / Up-and-Comers Spring Fashion |
| April | Anti-Aging |
| May | The Nude Issue / Backstage Beauty |
| June | Readers’ Choice Awards |
| July | Sexy Hair, Skin, Makeup, Fashion |
| August | The Free Stuff Issue / Great Hair |
| September | Fall Beauty and Fashion |
| October | Best of Beauty: Editors’ Choice Awards & Breakthroughs |
| November | Weekend Beauty and Fashion |
| December | Party Style / Backstage Beauty |